Privacy Policy
Tidal Custom Pools and Hardscapes
Contents
Tidal Custom Pools and Hardscapes ("we," "our," or "us") is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard information provided through our website at tidalcustompools.com and through our communications with you.
By using our website or submitting your information through our forms, you agree to the practices described in this Privacy Policy.
1. Information We Collect
We collect information you voluntarily provide when you fill out forms on our website, contact us, or opt in to communications. The types of personal information we may collect include:
- Full Name
- Email Address
- Phone Number (including mobile numbers used for SMS)
- Physical/Mailing Address
- Project details and service preferences you voluntarily share
How Information Is Collected
Data is collected primarily through:
- Website sign-up and contact forms
- SMS opt-in forms
- Phone calls or email correspondence
- Automated tracking technologies (see Section 4)
2. How We Use Your Information
We use the information we collect for the following purposes:
- Service Delivery: To respond to inquiries, provide quotes, and fulfill our pool and hardscape services
- Appointment Scheduling & Reminders: To confirm, remind, and follow up on consultations or project milestones
- SMS & Voice Communication: To send text messages and call-back notifications related to your service requests
- Marketing Communications: To send promotional offers, project updates, or service announcements — only with your prior consent
- Business Operations: To improve our website, analyze usage trends, and enhance the customer experience
3. SMS Messaging & Opt-In Consent
How You Opt In
SMS consent is collected through our website sign-up and contact forms. When completing a form, you will see an unchecked checkbox with language similar to:
"By checking this box, I agree to receive SMS text messages from Tidal Custom Pools and Hardscapes at the phone number provided. Message and data rates may apply. Reply STOP to opt out at any time."
Checking this box is entirely voluntary. You will not be denied service for declining to opt in to SMS communications.
Types of SMS Messages We Send
- Appointment confirmations and reminders
- Follow-up messages after consultations or project visits
- Voice call text-backs
- Informational updates regarding your project
- Promotional messages (only with your explicit consent)
Opt-Out Instructions
You may opt out of SMS messages at any time by replying STOP to any message we send. Reply HELP for assistance. You may also contact us directly at info@tidalcustompools.com.
Mobile Information Sharing Policy:
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
5. Data Sharing & Disclosure
We do not sell, rent, or trade your personal information. We may share information only in the following limited circumstances:
- Service Providers: Third-party vendors who assist with CRM, scheduling, or marketing — bound by confidentiality agreements and prohibited from using your data for their own purposes
- Legal Requirements: If required by law, court order, or government authority
- Business Protection: To protect the rights, property, or safety of Tidal Custom Pools and Hardscapes, our customers, or the public
Reiteration of Mobile Data Policy: Mobile information, including SMS opt-in consent data, will never be shared with third parties or affiliates for marketing or promotional purposes under any circumstances.
6. Data Security
Tidal Custom Pools and Hardscapes takes reasonable administrative, technical, and physical measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction.
While we strive to safeguard your information, no method of transmission over the internet or electronic storage is 100% secure. We encourage you to take precautions when sharing personal information online.
7. Your Rights & Choices
Depending on your location, you may have the following rights with respect to your personal information:
- Right to Access: Request a copy of the personal data we hold about you
- Right to Correct: Request correction of inaccurate or incomplete information
- Right to Delete: Request deletion of your personal information, subject to applicable legal obligations
- Right to Opt Out: Withdraw consent for marketing communications or SMS messaging at any time
To exercise any of these rights, please contact us at info@tidalcustompools.com. We will respond to all verifiable requests within a reasonable timeframe.
8. California Privacy Rights (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):
Right to Know
You have the right to request that we disclose what personal information we have collected about you, the categories of sources from which it was collected, the purposes for which it is used, and the categories of third parties with whom it is shared.
Right to Delete
You have the right to request deletion of personal information we have collected from you, subject to certain exceptions permitted by law.
Right to Opt Out of Sale
We do not sell personal information. However, if you believe your information has been sold, you have the right to opt out by contacting us at info@tidalcustompools.com.
Right to Non-Discrimination
We will not discriminate against you for exercising any of your CCPA rights. You will not be denied services, charged a different price, or provided a lesser quality of service as a result of exercising your rights.
To submit a CCPA request, contact us at info@tidalcustompools.com or by mail at the address in Section 11.
9. Children's Privacy
Our website and services are intended for individuals 18 years of age or older. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected information from a minor, please contact us immediately so we can delete it.
10. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. When we do, we will revise the "Last Updated" date at the top of this page. We encourage you to review this policy periodically.
Your continued use of our website after any changes constitutes your acceptance of the updated Privacy Policy.
11. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or your personal data, please reach out to us:
Tidal Custom Pools and Hardscapes
4368 S Tryon St, Charlotte, NC 28217